The following article, written by Chris Crowley, appears on GrubStreet.com.
Is Italian Food the Next Frontier of Fast-Casual Eating?
Pity Sbarro. The Brooklyn-born chain has been operating for more than half a century, but its days as a food-court mainstay might be numbered. All across the country, even as the market becomes more saturated, restaurateurs and titans of industry are gunning to create the next fast-casual behemoth — and lately, it seems lots of them have their sights set on Italian food. Specifically, “Italian food” that is all-but-guaranteed to appeal to as many Americans as possible: pasta and pizza.
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