Could this be coming to a mall near you?

Italy makes a push to bring its fashion to Middle America.

Italy has a $21.6 million plan to sell Americans more clothes

This article, written by Marc Bain, appears on Quartz.

Beware, Americans: Italian fashion is coming for your wallet.

At an event in New York yesterday (July 20), Carlo Calenda, Italy’s vice minister of economic development, unveiled a year-long, $21.6-million plan to boost Italian exports to the US, including food but focusing largely on fashion.

Read more on Quartz.

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